Southern Love BBQ was born from a passion for perfecting the art of barbecue. What began as an obsession with creating a rub that stood out led to countless hours of research and testing to develop the perfect blend. After perfecting the formula, the rub quickly became a favorite among friends and family, who were eager to taste it and take home a bottle.

As word spread, so did the demand for Southern Love BBQ's signature rub, and what started as a homemade blend soon grew into a business. Today, Southern Love BBQ continues to bring the same dedication and all-natural flavors that made that first batch so special. It’s a brand built on family, flavor, and a true love for great barbecue.